Following the publication of its trend book, Méta-Media presents the first episode of Méta-Talk devoted to journalism and influence.

Nearly half of the under-30s use TikTok for information, HugoDécrypte now has 14 million subscribers (more than Le Monde) and 54% of French people think we should be suspicious of the way the traditional media treat major current affairs - 3 points more than in 2023.

After the Olympic and Paralympic Games, France Télévisions has become the official broadcaster of another kind of sport: e-sport, with the League of Legend Banque Postale Coupe de France competition.

In addition to fashion influencers, more and more news influencers are appearing on YouTube, TikTok and Instagram, and they are challenging the very definition of journalism. Do you need a press card to report the news? How can you be an 'independent' journalist on these platforms? Where are the female news influencers? 

How to reach new audiences? How can we make our audiences discover the DNA of France Télévisions and make them want to join the adventure? How to show France Televisions in a modern, unique and differentiating way?

Imagine a future for young people, where there is no more climate crisis and the Paris Agreement’s objectives are met. This is what NOWU's new campaign is all about, check it out here!

How to reach young audiences? How to improve their visibility of France Télévisions' innovations? How can we share with them our passion for challenge? Moreover, how can we involve them in our strategy as TV broadcaster? Because of these questions, the Human Resources and Employer Brand departments of France Télévisions decided to join forces with ISCOM for a week-long challenge dedicated to the Master 2 students specializing in Brands and Innovation. The brief: How to make our innovations known and promoted to young audiences? Here is a look back on this incredible week, full of prospective and innovative ideas!

Recent studies have shown that screen consumption has a negative impact on children's reading time length. What if digital devices could become allies to encourage the youngest to read? This is the approach taken by BiblioQuête, a new augmented reality experience powered by France tv StoryLab.

Wandering from paintings to sculptures again and again, letting your imagination run riot: this is the promise of the museums. This is a new kind of stroll through the treasures of the Musée d'Orsay that we suggest you with the StoryLab's new co-production, La Petite danseuse, quand elle sorti de sa boîte...