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Open Innovation
This initiative aims to increase the innovation policy of the information directorate by initiating more active cooperation with start-ups in the media sector. It is in addition to many actions already carried out in terms of innovation, including the creation of the MediaLab, the new TV news set, the 2017 Presidential VR application and the serious game "My campaign".
After a pre-selection phase and a session of presentations before an internal jury, the start-up Newsbridge was chosen to benefit from the acceleration program. This young company proposes to develop with journalists new ways to produce, deliver, share and qualify audiovisual content in an intuitive and collaborative way.
To date, the Newsbridge teams have taken up residence at France Télévisions.
A win-win partnership
This acceleration program, operated by the MediaLab and the Innovation department, in partnership with Cap Digital, is the first experiment of this type of device, which may be renewed or even amplified later.
The start-up will be welcomed by France Télévisions over a period of four months. This collaboration could be extended based on the expertise developed.
In a logic of co-creation, cooperation and sharing of know-how between Newsbridge and France Télévisions, exchanges with the Information Department teams, an experimental phase and support for the start-up's growth are planned.
Thanks to this immersion close to the information teams, Newsbridge will be able to adapt its offer, test it and make it evolve to meet the needs of a player like France Télévisions. For its part, France Télévisions will provide internal sponsorship and monthly working sessions.
With this acceleration initiative for start-ups, France Télévisions confirms its ambition to be the leading partner in innovation.
Newsbridge: the start-up accelerated by France Télévisions
Philippe et Frédéric Petitpont nous présentent Newsbridge, un outil de contribution et d'indexation de pointe destiné aux professionnels du broadcast
Who is Newsbridge?
NEWSBRIDGE is a technology startup founded in December 2015 by Frédéric (creative technologist) and Philippe Petitpont (broadcast engineer). By combining the digital and broadcast fields, the company aims to leverage digital technologies to offer new ways to produce, deliver and share audiovisual content.
